Communicating with a consulting mindset

Drive better results & customer experience

What you’ll learn:

Speaking Customers’ Language

Learn how to communicate with customers in language they understand. What do customers actually mean by “outcomes”? Do you know your ROI from your TCO? How can you map your solution benefits to those outcomes?

Listening To Understand

To move into senior roles, IT pros must understand how to communicate with senior business leaders, to build trust and credibility. In this session we’ll look at the three types of listening and then drill down into five listening & note-taking techniques to not just listen effectively, but understand and playback that understanding.

Collaborating With Customers

We’re the technical experts, but our customers are the experts in their business. In this session we’ll build on our listening skills by understanding how to collaborate with customers by speaking their language and using a simple baselining technique to anchor the discussion.

Writing With A Scalpel

IT pros often lack the confidence to strip their writing down to the bare bones, but here’s the secret: customers will thank you for doing it, providing you give them what they need. In this session we’ll learn a simple writing framework to build clarity and brevity.

What you’ll get:

This is a live, interactive group course. You’ll work through practical exercises and scenarios designed specifically for IT services professionals.

Here’s what you’ll get:

Techniques

Actionable, real-world consulting techniques you can start using immediately, to transform your communication with customers.

Tools

Valuable consulting tools to help you craft your communications with precision and clarity.

Frameworks

Easy-to-follow frameworks to help you communicate persuasively and effectively with customers, to boost your professional success.

Complimentary Coaching Session

A 45m live 1:1 coaching session with me to help you embed what you’ve learned and improve your understanding of consulting communications.

Digital Badge

Issued by an independent third party on completion of course and coaching session, to share on social media and prove that you’ve put in the time and effort to learn how to communicate with a consulting mindset.

Who should attend?

Everybody in IT professional services should have a solid understanding of how to communicate with a business-focused, consulting mindset.

Doesn’t make sense for everyone to be able to communicate effectively with customers?

Here’s who will benefit most:

Graduates

Graduates will benefit hugely from this course. Often, beyond some generic HR on-boarding, graduates are left to figure things out for themselves. This is wildly inefficient and can be very dispiriting.

Technical roles

Today’s technical roles are tomorrow’s consultants, team leads and architects. This course equips everyone, including technical roles, with the tools they need to work with customer teams and be an effective ambassador for their company.

Consultant roles

Consultants play a critical role at the intersection of sales, delivery and customers. Every consultant must understand how to communicate with customers to understand objectives, needs and challenges, scope solutions and win business.

Service Delivery Managers / Project Managers

SDMs and PMs will benefit from the tools and frameworks taught on this course, including listening, writing, benefits mapping and requirements baselining.

Real feedback from real people

(from 30 Presales Architects & Service Delivery Managers, August 2024)

“Insightful and challenging”

Jordan, Presales Architect

“The parts related specifically to presales were particularly insightful”

James, Service Delivery Manager

“Communication was clear and the exercise helped with the theory”

Ashish, Presales Architect

“Note taking techniques and email/communication templates helped to improve clarity and consistency”

Anita, Service Delivery Manager

“Great tools”

Mark D, Senior Consultant

Companies I’ve worked with:

About Consultant Academy

Doug Baxter, Founder, Consultant Academy

  • Extensive consulting & pre-sales experience

  • Capgemini, Empired, Dimension Data (NTT), Oakton Consulting

  • Hundreds of successful proposals & SOWs

  • Many $m of business won

  • Former PRINCE2 Certified Practitioner

  • Former Microsoft Certified Trainer

About me

I've worked in top-tier IT services (SI) organisations as consultant and presales specialist and care deeply about personal development and continual improvement.

I've seen many people struggle to get the promotion and recognition they deserve.

And I’ve seen people promoted and struggling. I'd say it took about 10 years for me to become fully effective and I'm still learning.

I've made the mistakes so you don't have to.

Leverage my experience and let's work together to transform your IT services career!